Love, Money, and the Beer Cave
There is no greater love on earth than that between humankind and beer. It’s a romance that’s lasted over 5,000 years, and it gets stronger every day!
Some of the finest minds in history have been captivated by beer’s charms. The Greek philosopher Plato said, “It was a wise man who invented beer.” The old bard himself, William Shakespeare, proclaimed that “…a quart of ale is a dish for a king.” And Homer Simpson stated “Ah, good ol’ trustworthy beer. My love for you will never die.”
We could go on, but the point is that people’s love for beer will never die. They can’t get enough of the sudsy stuff. So how can you, the enterprising businessperson, capitalize on this widespread affection for the gleaming, golden (well, in some cases) beverage?
Why, the beer cave, of course!
The beer cave is another great C-store innovation that adds efficiency to your operation and helps attract more customers to your store. It’s a walk-in cooler that displays your entire beer inventory from which customers can choose. If you’re a beer connoisseur, it’s paradise: a cold room stacked floor to ceiling with lagers, pilsners, porters, stouts, IPAs, and seasonal specialty beers. What’s not to like?!
The fun doesn’t stop there though, because the beer cave also saves you time. Your entire inventory is on display and readily accessible so you don’t have to keep restocking the cooler shelf whenever thirsty customers empty it. Game Day becomes much less of a hassle when caravans of tailgaters swing by your location to pick up cases of Budweiser.
You’re already doing many good things to help fuel your store’s bottom line, like using back office C-store software to help manage your inventory and introduce food service. Why not add a beer cave? Not only will it help you generate more revenue and reduce labor, you’ll be celebrating a timeless romance. Sound good? We recommend you crack a cold one and give it some thought!